2022 INVENTORY SELL DOWN WITH SEM


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THE OPPORTUNITY


To assist in the sell down of the remaining 2022 inventory units in Tampa,we shifted 100% of the New Model SEM budget to support Pilot, Passport, Ridgeline & SUV research campaigns for a two month heavy-up.

 
 

THE IMPACT


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+371

Pilot Units Sold

+141

Passport Units Sold

+204

Ridgeline Units Sold