Dealerships spend heavily to acquire new- and used-vehicle shoppers, yet many leave open service capacity untouched and wait for repair orders to appear. When a dealership has available technicians, open bays and appointment capacity, service marketing should be...
The Current State of Organic Social Media Throughout 2025, we saw clear shifts in how customers interact with dealerships on social platforms and how quickly trust can be broken when expectations are not met. Across the industry, public comments on dealership pages...
Online reviews continue to play a major role in how customers choose where to buy and service their vehicles. To better understand what’s shaping dealership reputations today, we analyzed 4,900+ customer reviews from the last quarter of 2025, reinforcing the...
Dealerships often focus on attracting new customers, but there’s significant potential in leveraging existing customers. By prioritizing customer retention, dealers can unlock valuable opportunities for vehicle acquisition, boost used car inventory, drive new...
